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Volkswagen Automotive Academy opens in Malaysia

| Auto Shows, Car Industry, Volkswagen | August 20, 2017

Volkswagen Automotive Academy opens in Malaysia

Volkswagen Passenger Cars Malaysia (VPCM) has launched its Automotive Academy in Glenmarie today, in its ongoing efforts toward fortifying its sales and after-sales operations, via enhancing its training of staff. Located off Jalan Pelukis, the automotive academy is also nearby the brand’s Federal Auto dealership in the area.

The facility boasts of 14,117 sq ft of built up area over four levels, comprising a workshop area on the ground floor, offices on the mezzanine, six classrooms on the first floor and a cafeteria on the second floor. Maximum personnel capacity is 150 trainees a day, who will be under the tutelage of up to 13 training staff in programmes covering Volkswagen’s products and services.

Training modules include soft and hard sales skills, technical simulations, diagnostics, and functions, according to Volkswagen. On the workshop level, four work bays and two technical service centre (TSC) bays host equipment which include a laser wheel alignment machine, headlamp adjusters, in-ground hoist, electronic systems training board and diagnostics systems.

These tools are certified by Volkswagen AG and cater specifically for the Malaysian market, the company says. Additionally, there is a room dedicated to parts system management, where trainees are taught practical and simulated training on managing, storing and categorising parts and equipment as one would in an actual after-sales operation.

“The Volkswagen Automotive Academy was established with the mission to achieve excellent standards of quality education and create technical manpower of global standards with the capabilities of facing new challenges in the automotive industry,” said managing director of VPCM, Erik Winter.

The company did not divulge the total monetary investment into its automotive academy, however it did reveal that the cost for training a master technician is in the ballpark of RM20,000, across a duration of 36 months. Responding to a question on staff retention, Winter said that it is a joint effort amongst its dealers and the greater Volkswagen network towards retaining the staff already trained and invested in.

Last year, the Volkswagen Group announced that it is moving its Asia-Pacific regional after-sales centre from Singapore to Malaysia, which will be operational in Johor Bahru next year.